Yes, I got sucked in by the hype. When Bareminerals launched their massive Gen Nude collection consisting of 60 lip products in various finishes, nude lovers rejoiced. And when they kindly shared much of the collection with some of the bigger bloggers & vloggers, it created plenty of buzz around the release. Enough buzz to get me to purchase a couple of the Bareminerals Gen Nude Matte Liquid Lipcolors anyway. Having hit retail stores back in June/July, I’ve actually had mine for quite some time and am only now getting around to my review. Too many new things. So, how have I gotten on with them?
As you may know, the BareMinerals Gen Nude line was developed for all skintones and lip tones, i.e. nude lip shades for everyone. It promises to offer everything from an “edgy, blanked-out nude look, a natural your-lips-but-better nude, or a deeper neutral contrast color”.
Bareminerals says: Gen Nude Matte Liquid Lip Color is long-wearing, cream-to-matte color with a lightweight, no-tack texture. Full coverage pigments are suspended in a silky formula that glides over lips effortlessly, then dries to a long-wearing, natural matte finish. Formulated with moisturizing ingredients to counteract dryness, this matte liquid glides on silky smooth with a subtle vanilla scent. The flexible paddle applicator delivers full coverage in one sweep. Free of petrolatum and is vegan, gluten-free, and was not tested on animals.
I purchased two shades: Bo$$ and Infamous and received Slay as a deluxe sample with purchase. Packaged in plastic tubes with a “frosted glass” like effect and featuring a doe foot applicator, the Gen Nude Matte Liquid Lip Colors are nicely presented.
When it comes to liquid lipsticks, though I’ve tried a fair amount of formulas, I’m far from a connoisseur. There’s just something about a traditional tube of lipstick that I prefer. That being said, I can’t deny the allure of a product that offers longer wear than most traditional lipsticks. In a majority of cases, that is. It’s a common assumption but not all liquid lipsticks actually promise long wear. Anyway, the Bareminerals Gen Nudes do so I thought I’d give them a go.
Let’s take a look at the shades and then I’ll talk about the formula.
Bo$$ is described as a dirty pink beige which is pretty accurate. This is my type of nude. Although it’s deeper (in the context of my fair to light skin tone) than what might be considered a nude for me, I find that shades like suit me best.
Infamous is described as a mid-tone pinky nude and I actually think it’s more of a peachy nude than pink. Unfortunately, I did not like this shade for me at all. Also, the formula was not as good as the others (more on that below).
Slay is described as a dusty light mauve and it pulls quite pink (on me). It’s a very flattering color for fair to medium skin tones and I can see it being very popular.
Texture-wise, they are creamy and somewhat mousse-like with a thinnish (though still opaque) consistency. All three shades are very comfortable on the lips and do not feel drying over time. However, I’d describe the finish as semi-matte rather than matte. Bo$$ and Swag applied smoothly and evenly while I noticed some patchiness with Infamous. Although I will admit that my lips were on the drier side when I swatched these, Infamous also settled and emphasized those dry areas more than the other two shades.
Lasting power also varied with Bo$$ wearing longer (4-5 hours) than either Slay or Infamous (3-4 hours). Bear in mind, these wear tests were with very light eating using a fork and drinking using a straw. Eat a heavier meal and these will fade away for sure. What is nice though is that they fade without flaking. They can transfer but how much they transfer can be controlled by application method. I’ve found that the best method is to apply a thin coat, blot, apply another thin coat and let it set for about a minute. I get very minimal transfer, if any, this way. Finally, to my nose they actually smell a little more like cocoa than vanilla. Or like cookie dough. Not that that’s a bad thing – just thought I’d note it since Bareminerals says it’s meant to be a “subtle vanilla”.
As reviewers have noted before me, I think that those who find other liquid lipstick formulas too drying (like the ColourPop mattes or even the Sephora Lip Creams) will appreciate how comfortable the Gen Nudes are. Others who want their liquid lipstick to really cling and stay put for the entire day, probably won’t like them. What I think is really special about this collection, however, is how it attempts to cater to wide range of skin tones and preferences by creating so many nude options. After all, we all know that nude does not mean the same thing for everyone.
Are you interested in the Bareminerals Gen Nude collection ? What’s your favorite liquid lipstick formula?
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