Aug 26 2014

Brand Spotlight: Ardency Inn Reviews & Smoky Eye Look


Ardency Inn Makeup Review


In today’s Brand Spotlight we have some Ardency Inn Reviews. Ardency Inn is a brand I’d not heard of until very recently. Their products first came to my attention a few months ago while browsing the Sephora website. I’ve since done some further research and discovered that the brand has been featured by some bloggers (though not many), including Phyrra of Beauty for the Bold. The “punk” rocker vibe of their products is not one I’d be normally drawn to, but I was feeling adventurous. On their website, Ardency Inn describes their brand as follows:

Ardency Inn is a makeup brand deeply rooted in the downtown New York music scene.

Aiming to put the power of makeup artistry in the hands of not only recording artists but also every woman, the brand creates high performance color cosmetics that are quick and easy to use, allowing creativity to run free. 

With imagery that captures the edge and free spirit of downtown New York, Ardency Inn represents a true lifestyle that will resonate with music and makeup fans everywhere.

Sounds pretty funky, huh? Anyway, I wanted to test out a range of products and so I went with two kits containing full size products, getting the most bang for my buck. The Punker Smoky Eye Kit which retails for $39.00 USD contains: the Punker Unrivaled Volume & Curl Lash Wax, the Punker Original Smoky Shadow in Black Smoke and the Punker World’s Baddest Eyeliner in Deep Black (separately they would have cost me $62.00 USD). The Southhampton Lip Kit which retails for $32.00 USD contains: the MODSTER Lip Balm & Primer and the MODSTER Long Play Supercharged Lip Color in Forward (separately they would have cost me $48.00 USD). Both of these kits are apparently limited edition and according to Sephora’s website the lip kit is a Sephora online exclusive. Also, I believe the brand is found exclusively at Sephora’s in the U.S. and Canada.  Onto the review….


Ardency Inn Reviews - Punker Smokey Eye Kit, Modster Southhampton Lip Kit


Ardency Inn Modster Lip Balm and Primer:


Let’s start on a high, shall we? The Lip Balm & Primer is my absolute favourite of the products I tried! LOVE! O.k., before I get too excited. Let’s get into the product overview and claims. On Sephora’s website, this product is described as a “universal lip balm that protects and primes lips” formulated to provide “all-day moisture, protect lips”, it has a “slight green tint [that] neutralizes lip color for a soft focus look, prepping lips for shade application”.  It is also described as “weightless” in feel with a “peppermint scent [that] freshens your breath”. The lip balm/primer is packaged in a glossy black bullet with a magnetic closure that feels super luxurious.


Ardency Inn Reviews


From the very first swipe of this on my lips, I haven’t be able to put down. I use it every morning before applying my lip color. For me, one of the best features of this product is how it helps extend the wear of my lipstick. There is a tackiness to this that helps whatever lip product I layer over it sort of cling better. Also, I find that my lip color fades more evenly when I use this. I wouldn’t describe the formula as being completely weightless, but it’s definitely not heavy on the lips and not waxy although from appearances you would think so. In terms of neutralizing my natural lip color, I definitely notice that shades appear more true to color (though the difference is very, very slight). Finally, I definitely do notice a “soft focus” effect, i.e. the lines and “crevices” in my lips are blurred by this lip primer. In the swatch/application of the lipstick in Forward below, I applied the primer underneath. If you compare how my lips look in the photo to some other lip swatches I’ve done (for example, my Too Faced Melted Lipstick review), although again, very slight, I think you will notice a difference in how smooth my lips appear. Hey, I’ll take it. 🙂 Oh and don’t worry, the peppermint is subtle!

The Ardency Inn Lip Primer and Balm retails for $23.00 USD at Sephora.


Ardency Inn Modster Long Play Supercharged Lip Color:


Ardency Inn describes their long play supercharged lip colors as “full-coverage, long-lasting lipstick with the comfort of a balm”.  It claims to be highly pigmented, delivering “rich, intense color and a velvety matte finish while protecting and nourishing the lips all day long” with a “combination of essential oils and waxes [that] ensure a long-lasting result that won’t feather or transfer”. Like the lip primer, the lipstick is  packaged in a glossy black bullet with a magnetic closure.


Ardency Inn Lipstick Review


As mentioned, I purchased the lipstick as part of the Southampton Lip  Kit – the color that comes with that kit is Forward which is described as a pink with blue and violet undertones. I can see why they chose this shade, as it is one that I think would be appealing to many. Though the color is probably dupable (the Maybelline Vivids come to mind), the wear and formula on this one is quite nice. I found it to be easy to apply and comfortable on the lips, with a semi-matte finish that was not all drying.  Forward wore well for 3-4 hours before fading evenly (no ring around the lips). With the primer, you probably get an extra hour. There is no offensive smell to this product. Will I consider more colors in this lipstick formula? Probably. There is a blue-black shade that I’ve had my eye on.

The Ardency Inn Long Play Supercharged Lips Colors come in 9 shades and retails for $25.00 USD at Sephora.


Ardency Inn Reviews Modster Long Play Supercharged Lip Color

Modster Long Play Supercharged Lip Color in Forward


Ardency Inn Lipstick Review - Forward Swatches and Application

On Lips: Ardency Inn Lip Color in Forward applied over Lip Primer.

Ardency Inn Punker Unrivaled Volume & Curl Lash Wax


According to Ardency Inn this ultra lightweight mascara was inspired by hairstyling pomades. Yes. Punker Lash Wax claims to provide “a ridiculous amount of volume to create the boldest, thickest lashes ever without weighing them down”.  The “creamy wax-based formula does not dry or harden on lashes, never flakes or creates fallout, even when multiple layers are applied”.  It supposedly contains a special “curling resin” which not only helps to create curlier lashes upon application but to also to create more curl over time with lashes having “noticeably more curl after just one week of daily use”. It has a slightly curved, oversized brush with flexible bristles “designed to coat the lashes with a maximum amount of wax, evenly and without clumps.”


Ardency Inn Reviews - Volume and Curl Lash Wax Mascara


Ardency Inn Mascara Review


Ardency Inn Reviews Unrivaled Volume and Curl Lash Wax Mascara

Two Coats of the Volume and Curl Lash Wax Mascara


The concept of a mascara inspired by hair styling product is an interesting one, and I don’t think I can recall a mascara brand that has talked about “wax” in quite these terms.  Although a little gimmicky, I will agree with one thing: this does add noticeable curl to my lashes.  In the demonstration at the end of this post I used all of the eye products together and I think the lashes kind of take back stage, but subsequently, after having tried this mascara for several more weeks, I can confidently say that the added curl is noticeable. Have my lashes gotten curlier over time? Not really, but I wasn’t using this everyday. Also, while this adds decent volume, it doesn’t add a lot of length (and in all fairness, it doesn’t claim to.) Finally, the wand is quite large and at first I thought it was not really gripping my lashes. However, I’ve come to believe it is the fact that the formula is so light-weight you don’t feel like you’re putting anything on. Would I repurchase this? Maybe. I will know more after I finish the entire tube, but I have been enjoying it.

The Ardency Inn Volume & Curl Lash Wax retails for $24.00 USD at Sephora.


 Ardency Inn Punker World’s Baddest Eyeliner


Normally, I’m not drawn to these types of wide-tipped marker applicators. While I do like a “pen” like application over the traditional liquid liner, I prefer a smaller and more flexible felt tip like the Kat Von D Tattoo liner or the Stila Stay All Day. But as this came with the Smoky Eye Kit, I decided to give it a go. According to the company, the punker eyeliner is “easier to use than traditional liquid liners and offers endless application possibilities” with the “short, thick design allowing for optimum control during application while the high performance formula glides on smoothly and dries quickly for long lasting finish”.


Ardency Inn Reviews - Punker Worlds Baddest Eyeliner

 Ardency Inn Reviews Punker Worlds Baddest Eyeliner

Long story short, I am not crazy about this. First off, the applicator is too wide to get the precision I want especially toward the inner corner (tear duct) area. Second, I did not find the formula to be long-wearing. The liner begins to breakdown when it comes in contact with moisture. Granted it is very hot and humid where I live and this formula does not claim to be waterproof, but I need something that can hold up better.  The one thing I do like this liner for, however, is creating a small wing. Because it is so wide and short, one quick flick and you’ve got an easy kitten wing. Sometimes I do that and then finish the look with a thinner tipped liner. Also, I think it must be said that I believe this type of liner works best on those with relatively smooth lids with no folding going on. On lids with more folds (as mine have), liners like this (with that stiff marker like tip) will tend to skip and tug more.

EDIT (20/2/2015): This has been working much better for me lately, I think in the cooler weather it holds up better and I’ve become more accustomed to the marker like application.

The Ardency Inn World’s Baddest Eyeliner retails for $19.00 USD at Sephora.


Ardency Inn Punker Original Smoky Shadow


O.,K. so I sort of have a love-hate thing going on with this product. It is described as a “water-proof, matte charcoal eyes shadow pencil that doubles as an eye-liner”.  Let’s be clear, its charcoal, not black. The intention of this product is to create a smoky eye without have to “smoke” anything. In other words, a smoky eye in seconds, no blending required.  In this vein, one is advised to “apply on the entire eye lid, smudge with fingers to crease a diffuse smoke effect, and then sharpen the pen, line your eyes, and rock on”.


Ardency Inn Reviews - Smoky Shadow Pencil


For those of us you want to skip the mess associated with creating that smoky eye with black or dark shadows, this sounds pretty good. The major issue I have with this (which can also be a good thing depending on how you look at it) is that it sets sooooooo fast! Don’t even think you can blend this with a brush. It won’t work. Fingers are best and even then I feel I cannot get my finger to my eye lid fast enough to diffuse the edges before it becomes completely budge-proof. Also, pay head to the directions and sharpen before trying to line your lower lash line with this. I didn’t and it’s apparent in my application photo. That being said, I really enjoy the concept of this product and I feel that it will work really well on eyelids that are less hooded and “crinkly” than my own. Like the liquid liner, the smoother your lid, the better this product will work on you.


The Ardency Inn Punker Original Smoky Shadow Pencil retails for $19.00 USD at Sephora.


Smoky Eye Look Featuring Ardency Inn


In the photo below, I have applied all three of the eye products. I should have brought the smoky shadow a bit higher but as I said, I had a bit of trouble with it setting so fast. Since taking these photos, I’ve tried the smoky pencil a few more times and have started to get the hang of it. Also, as previously mentioned, the mascara does not shine in this particular look but applied with a lighter shadow, you can really see the curl that it gives.


Ardency Inn Reviews Punker Original Smoky Shadow

Smoky Eye Featuring Original Smoky Shadow


So that’s my roundup of Ardency Inn Reviews. I hope you guys enjoyed! Exciting news, Ardency Inn has recently launched eye shadows. I would consider purchasing some and testing them out if any of you guys are interested?





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The product mentioned was received as a gift with purchase. The purchase was made using the author’s own money. The thoughts and opinions expressed are the author’s alone. No affiliate links. For more information see Disclaimer here.





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  1. This brand sounds so cool even if it was a bit hit and miss! If the eye pencil was a bit more blendable but long lasting it would have been great 😉 xx

    1. It is pretty fun and edgy. I think all in all, to me, it is geared toward a younger crowd. 🙂 Though I adore the lip primer! xx

  2. Ooooh, I haven’t tried this brand yet! It seems interesting. I’ll look for it next time I’m in Sephora.

      • Kimmy on December 18, 2014 at 12:38 pm
      • Reply

      You definitely should check out their new eye shadows – I’ve heard amazing things!

  3. Okay, so some good, some bad, I can live with that, thanks for the roundup! 🙂

    1. No problem hun, it was really great to test out a brand that was new to me! 🙂

  4. Thanks for introducing me to this brand Kimmy! I’m quite intrigued by the lip primer now! Sounds pretty great. I love the smokey eye you created with the shadow pencil.. if it really dries as quick as you say so it would look hilarious on me 😀 I don’t mind that it’s not high up on your lid because I think it looks stunning as it is!

      • Kimmy on August 27, 2014 at 10:42 pm
      • Reply

      Aww. Thanks hun. I really appreciate your encouragement. When I read your comment on my MAC palette post about doing some eye looks, I had already done this one. But you totally inspired me to keep going with it and so I want to thank you for that! xx

    • Alexa on December 26, 2014 at 7:42 pm
    • Reply

    Does the Punker original smokey eye shadow pencil twist out more? Or is it just that bit at the end?

      • Kimmy on December 27, 2014 at 10:38 am
      • Reply

      It doesn’t twist. You can sharpen it though. 🙂

  5. THat lip primer is ALWAYS sold out here!! I have a primer by MAC and one by EL right now but I still want this one bcoz it has such amazing reviews from everyone!!

    1. It’s a really good one. Not that I’ve tried that many lip primers to be honest. I have tried some of the ones that come in a tube and are like a cream – find that those don’t work as well. 🙂

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