The It Cosmetics Brushes for ULTA were released some time ago and although they were surrounded by much hype, I only ended up purchasing one brush at the time. Recently, however, I added two more of the eye brushes for the Airbrush Essentials Collection to my stash and thought I’d offer a little review on them.
The It Brushes for ULTA are divided into three collections, ranging from the Airbrush Essentials Collection (which is at the lowest price point), to the Live Beauty Fully Collection (middle price point) and, finally, the Velvet Luxe Collection (highest price point).
Of the Airbrush collection, ULTA & IT Cosmetics says: “From beginners to pros and everyone in between, these go-to beauty essentials feature all of your must-have brush head shapes for every product, look and need.” They are characterised by:
- Airbrush finish, synthetic, cruelty-free, anti-microbial hair
- Lightweight, durable, makeup bag friendly design
- Rounded comfort handle makes it easy to grip
It Cosmetics Brushes for ULTA – Airbrush Blending Crease Brush #105
My first purchase from the range, this brush is designed to “seamlessly fit in the crease of your eye for flawless, precise makeup application.” I’ve had it for a while now, so there is a bit of wear but the brush still performs well. It’s a very good, soft blending brush that’s very similar to some of my favourites from Sedona Lace. The bristles are dense enough to tackle darker crease colors while still flexible enough to make blending comfortable.
The Airbrush Blending Crease Brush retails for $14.00 USD.
It Cosmetics Brushes for ULTA – Airbrush Angled Liner Brush #122
You can never have enough angled liner brushes – brows anyone? Am I right? This stiff but flexible, flat angled brush is designed for creating precise lines, shape and definition and works well for that purpose. When using it with my Anastasia Dip Brow Pomade, it applies and distributes the product evenly and smoothly. Because the angled head is sufficiently thin, I also like this brush for applying gel eye liner.
The Airbrush Angled Liner Brush retails for $12.00 USD.
It Cosmetics Brushes for ULTA – Airbrush Precision Smudger Brush #124
This small firm smudger brush is designed for softening lines, smudging edges, and blending out color. I was a little disappointed because I think I may have gotten a dud. You may be able to tell from the close up photo, but just about in the middle of the brush head, there are a group of bristles that juts out. I don’t think that’s the way it’s meant to be especially if it is described as having a “contoured brush head offers the ultimate control when applying eye shadow.” It still works alright at smudging shadow (and applying shadow to the inner tear duct) but it’s not my favourite.
The Airbrush Precision Smudger Brush retails for $12.00 USD.
All in all, I think It Cosmetics Brushes for ULTA collection are worth looking into. The prices of the Airbrush Essentials, in particular, aren’t bad and on par with affordable, lower mid-range brands such as Sedona Lace (which you all know is one of my favorites). Because they are synthetics, the bristles are soft and comfortable and they are pretty easy to care for as well.
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