Jul 24 2015

Too Faced Born This Way Foundation Review


As initially envisioned for Foundation Fridays, I’m trying to do more regular foundation reviews here on Beauty Isles. When I began this series, I noted that a girl can only own so many foundations (right?). But one of the great things about the world of cosmetics consumption is that you can often score great samples with purchase. As was the case when I landed a sample of the Too Faced Born This Way Foundation with a Sephora order.


Too Faced Born This Way Foundation Review


According to the company, the Too Faced Born This Way Foundation “is an oil-free foundation that masterfully diffuses the line between makeup and skin. For coverage so undetectable, you can’t see the makeup and you can’t see imperfections—all that’s left is naturally radiant skin that looks like you were Born This Way.”  Further claims are that the formula is infused with coconut water to naturally replenish moisture levels, alpine rose to brighten the skin’s appearance and promote elasticity, and hyaluronic acid for a smoother, more youthful appearance.

Packaging: I don’t have the full size, so I can’t adequately speak to the packaging. The deluxe size sample is housed in a plastic container as opposed to a frosted glass bottle. However, it does emulate the pump mechanism (as far as I can tell) which works quite well.  This is what the full size looks like:

Too Faced Born This Way Foundation

Shade Selection: When initially released, the foundation was offered in 12 shades. However, as of the date of this post Too Faced has 18 shades listed on their website ranging from “Snow” (Very Fair with Neutral-to-Pink undertones) to Mahogany (Deep with Neutral-to-Pink Undertones). There is also a notation on the site that six new shades will be added for Fall 2015. I’m not sure if the 18 includes those 6 new shades, meaning that they are already available, or if Too Faced will be adding 6 more shades? In any, event, I managed to pick up Light Beige which matched me (Light/Medium, NC 25/NC 30) pretty well.


Too Faced Born This Way Foundation Review


Coverage: As promised this is Medium, buildable to the higher end of Medium/lighter end of Full. To get an idea of the level of coverage, I’ve applied one layer to the back of my hand (using fingers). You can see that it nearly completely covers my freckles.


Too Faced Born This Way Foundation


Application Notes: The foundation has a lightweight but not thin texture. Forsaking my beloved Beauty Blender, I actually like this best with a dense, flat top brush. It gives me the best overall coverage.

Finish: A skin-like, natural satin. However, although oil-free, it can definitely look dewy on oilier skin, especially when not using a primer.

Wear: Without primer or powder, on my oily combo skin (with some dehydration), after about five hours my face develops shine and by the end of the day, the foundation has broken down somewhat around my nose and chin. Just a little primer, however, goes a long way. I like it most with the Hourglass Veil Mineral Primer and NARS Light Reflecting Powder (reviewed here), both of which do not greatly affect the overall finish of the foundation, but allow me to wear it all day (8+ hours) will minimum fuss. I’ll still experience some shine in the T-zone but it ends up looking more like a nice glow. I’m in a climate controlled office for most of the day but if I go outside for a few minutes, I definitely have to blot. Some have said this foundation settles into their fine lines and pores but this doesn’t really happen to me and I’ve got some large pores.

Other notes: No discernible smell. Oxidizes slightly (maybe half a shade).

Final Thoughts: I think I’ll love this in the “winter” (when temperatures here drop a little). And I think normal to drier skin types will definitely prefer it over those with combo or oily skin.


The Too Faced Born This Way Foundation retails for $39.00 USD/£27.00.


Have you tried this foundation? What are your thoughts/experiences?






The product(s) mentioned were purchased with the author’s own money (meaning I got this sample using a promo code when I placed an online order which I paid for). The thoughts and opinions expressed are the author’s alone. Post may contain affiliate links For more information see Disclaimer here.





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  1. I can’t wait to finish one of my older foundations and pick up this one. Everyone seems to love it x

    Pink Frenzy

    1. It’s a decent foundation, especially for drier skin I think. 🙂

  2. Great review! I really want to try this foundation sometime. I need to get a sample of it. 🙂 xo

    1. Definitely try to score a sample. It may still be available on Sephora. I think the promo code is TOOFACED 🙂

  3. I haven’t tried this foundation but I do like the look of it 🙂 You can see on your photo how it has colour corrected the blueness in your veins but has also retained an element of dewiness 🙂 x

    Brenda BusyBee | Win a Travalo Perfume Atomiser

    1. Yes, it definitely does! Good eye, Brenda. x

  4. This foundation does sound quite promising! Thanks for the in-depth review! xx

    Jasmine || http://www.blogsallbeautyy.blogspot.co.uk

    1. You’re welcome, Jasmine. Thanks for stopping by!

  5. Great review! I’ve been really keen to try this, I have combination skin too so maybe I’ll pick it up in the winter too! There’s so many too faced products I want to get my hands on, I just haven’t had the chance too yet!

    Toni x

    1. I know what you mean, there are about ten other foundations I want to try right now. I’ve got my eyes on the new Marc Jacobs one!

  6. This is one that has received mixed reviews with the good reviews come from dry skin lovelies. I really want to get my hands on a sample first because it’s pricey.

    Shireen | Reflection of Sanity

    1. I definitely recommend a sample first, Shireen. Maybe the Sephora one is still available?

  7. Ok, consider me sold! This sounds lovely, I like how it’s lightweight yet has decent coverage! What a fab sample to receive! 🙂



    1. I think if you have dry skin, you’ll love it! x

  8. I think I would love this foundation for my normal/dry skin, I especially like the sound of the lightweight formula. Wonder if it’s released in the UK yet cuz I really want to get a sample of it to try out. The deluxe sample you got is fantastic x

    Beauty with charm | Zoeva Giveaway

    1. I’m not sure if it has been released in the U.K. as yet. But I do know that Too Faced ships to the U.K. – though it might be pricey.

  9. It sounds and looks like a nice foundation! Can’t wait to be able to get my hands on this and try it out for myself 🙂 x

    Mummy’s Beauty Corner

    1. I hope you get a chance to try it soon, Dagmara!

  10. I haven’t heard of this one yet, but I love the packaging, it looks very luxurious.

    Linda, Libra, Loca: Beauty, Baby and Backpacking

    1. It’s fairly new. The packaging is very luxe. A step up for Too Faced, I think. 🙂

  11. It’s good you got a sample as it can be hard to know whether to invest in a different base. I have combination skin so would definitely want to try it first! Xx

    Jasmine Talks Beauty

    1. Agreed. Combination or Oily beauties should definitely test first! 🙂

  12. Hey Kimmy, thanks for sharing your thoughts! Too Faced is only available online here, so I doubt I’ll be able to snag a sample. From what you said, I think I wouldn’t like it very much right now tho. I don’t need that much added sheen!

    1. For us oily-combo gals, I think Winter is definitely better when it comes to this one. 🙂

  13. Sephora is so generous with their samples, aren’t they? I’ve gotten some really great sized foundation samples from them too. I’d definitely give this one a try. It sounds nice and looks like it offers some decent coverage. I like the addition of the coconut water.

    1. Sephora is definitely the queen of samples. I’ve got two more generously sized foundation samples that I’m planning to review soon! 🙂

    • Silke Laura on July 26, 2015 at 1:53 pm
    • Reply

    Soo tempted to pick this one up, just cannot decide which foundation to go for. Will have to try them out before making a decisions I’m afraid. 😉

    1. Definitely wait til you can see them in person to get the best shade match. And maybe they can offer a sample as well, depending on where you go?

  14. Hey Kimmy! So many big YouTubers have raved about this foundation, so Im interested to read your thoughts! If/when it gets released here in Oz I will definitely check it out 🙂 xo

    1. Thank you, Christina! I did catch a couple of reviews before I tried it myself but I tried not to read/watch too many because I wanted to approach the product with a clean slate, so to speak. But I like to watch the other reviews after I’ve done my own – to see how I experienced the product compared to others. 🙂

    • Jaa on July 27, 2015 at 11:34 pm
    • Reply

    LOL I’m also testing this sample, Kimmy! It actually wears really well on me and it has awesome coverage! A dewy sheen develops on my face, too, but nothing overly oily. I really do like this foundation. 🙂

    1. Great minds think alike it seems (do you have the MUFE HD and Cover FX samples as well, hehe)

  15. I love reading foundation reviews! I think this one might be too oily for my skin though.

    • Di from Max The Unicorn on July 27, 2015 at 11:53 pm
    • Reply

    I love reading foundation reviews! I think this one might be too oily for my skin though. 🙂

    1. I enjoy foundation reviews as well and am trying to do them more often. 🙂 x

  16. I really want to try this foundation – initially, I didn’t think I would be tempted by it because it’s oil free but after seeing Tati’s video & reading this review, I now really want to try it! xx


    1. Isn’t Tati the best? Love her! xo

    • Nataile Brown on July 28, 2015 at 10:18 pm
    • Reply

    I haven’t tried this foundation but so cool that you received a deluxe sample to try out. It does sound like it would be better in the Winter time. I usually like a fuller coverage foundation but may check it out if I could “sample” it first. Thanks for another informative review. 🙂

    1. Thank you for your kind comment, Natalie. If you shop at Sephora, the perk may still be available to get a sample of this foundation. I used the code: TOOFACED. 🙂

  17. This does sound like it would be a great foundation for the drier winter months. I’ll probably try to nab a sample then, because I’m afraid I would dislike it now and think it is a crummy foundation.

    1. Hehe. Maybe the perk is still available? 🙂

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